Global ad tech company reinforces European leadership team, fostering regional growth and strengthening key client partnerships
Seedtag, the global neuro-contextual advertising company, today announced the appointment of Adrien Boyer as SVP of Europe. In this new role, Boyer will drive Seedtag's next phase of European growth, managing regional teams, shaping the commercial strategy and roadmap, and fostering relationships with strategic partners.
Adrien Boyer brings a wealth of experience, having held senior positions at Pinterest, McKinsey, and Facebook (META). He has also overseen brand management for prominent companies like LVMH and Diageo. Over the past fifteen years, he has been dedicated to scaling tech platforms and businesses throughout Europe and internationally, partnering with leading brands, agencies, and industry partners.
“The potential of neuro-contextual advertising is immense, and Seedtag is uniquely positioned to play a leading role in this space. I couldn’t be more excited to join such a strong team at this important phase, helping to shape and execute the next horizon of regional growth. Building on the company's success, I look forward to strengthening our capabilities and scaling partnerships with advertisers and agencies to unlock even greater impact across Europe,” states Adrien Boyer, Senior Vice President of Europe at Seedtag.
“I'm thrilled to welcome Adrien to our leadership team. He joins Seedtag as we enter a pivotal moment for our European expansion. This year, we’ve seen strong momentum in Europe, with double-digit growth across the region. Under his leadership, the European teams will navigate new stages of growth and maturity. His extensive experience in global and regional strategic partnerships with advertisers and agencies will be key to ensuring we continue to meet partner expectations and drive business growth,” says Brian Danzis, Global Chief Revenue Officer at Seedtag.